NewGrass on the Runway: Helping Fashion & Design Show Go Green

NewGrass is proving that in addition to being highly adaptable for various landscaping needs, it is also very fashionable. Seems like the fashion industry is turning to artificial grass companies for help.

NewGrass artificial grass will border the runway of the upcoming Thread Show, a major two-day fashion and design show in San Diego that is taking a turn toward being green, even including an “Eco/Green/Good” section for exhibitors.

Fashion Shows and Artificial Grass Companies: Always Chic

“As the leading supplier of quality synthetic lawns in Southern California, we’re excited to be a part of Thread,” said our NewGrass President. “NewGrass is true a green product, and fully recyclable. In addition, we donate to the Carbon Fund.” it’s a way artificial grass companies can make a difference.

Thread will be at the San Diego Wonderhaus Dec. 5-6. NewGrass will “definitely be a centerpiece of the show,” said Carlye Wund, a green events planner in her first year with Elle Communications, which promotes and helps stage the Thread show. NewGrass synthetic lawn will border the fashion show’s runway and and possibly for the runway itself. Also, possibilities include an entrance area to the show, Wund said.

“There’s such a negative perception of ‘being green’ in design and fashion. Tehrefore, we’re trying to break down that perception. We want to show green can be fashionable, even organic,” Wund said. NewGrass is also is 100% polyethylene (no nylon), lead safe and recyclable. Artificial grass companies fit perfectly for this sort of thing.

How NewGrass Helps Thread

Wund is an events planner who encourages, plans and designs events to embody green concepts. Simply put, their methods involve reducing waste, promoting re-use and reducing the carbon footprint. Furthermore, her events range from weddings to bar mitzvahs, and now, fashion/design shows. In addition to looking natural and lush, NewGrass removes easily!. Also, remember, it requires no watering!

Although NewGrass is new on the fashion circuit, it has a history of being a safe and removable. In addition, it has a long application for designers and photographers. Professional photographers and stylists for Neiman Marcus and JC Penney often choose NewGrass. It’s an easy-to-use, no muss, no fuss, natural-looking outdoor setting in the studio year-round. Seems like artificial grass companies have a few surprises of their own!

NewGrass was also the perfect solution for a unique landscape challenge for the TBS television show Movie & A Makeover. In addition, NewGrass was selected to transform a downtown Atlanta rooftop into an attractive outdoor living space. Contact NewGrass today. Let us show you how to brighten your commercial space!

Jason Webb

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